I’ve always heard that you should beef up your weak areas, and this sort of holds true in professional sports. The draft is usually looked upon as a time/place to find players to “fill holes” but probably more often than not they are really building on strengths. Shouldn’t you do the same?
We recently bought a program that claimed to be able to turn our internet success from a candle into a bonfire. I’ve bought a lot of programs that have made similar claims whether it was a business multiplier, personal success strategies or physical fitness short cuts; they are all making the brag – we can help you do ‘it’ bigger, faster, better and stronger. In general, I think that if you get one or two useful pieces out of an event, book or e-course, it was worth it.
So the latest course, Danielle Laport’s Fire Starter Sessions has already paid off because it shifted my thinking. I’ve been trying to learn how to do copywriting. It’s basically persuasive writing, and I am a pretty good writer, so I should be able to take something middle of the road and turn it into gold. But then I read that instead of building my weaknesses, I should be playing to my strengths. It only makes sense.
Some of the world’s best are the best at one thing. Put them into another field and they would be OK, or maybe even pretty good, but probably not world class. Example, take a world class sprinter who can run the 100 meter dash in under ten seconds. That same sprinter can try to make it as a receiver in the NFL, but unless they have the hands, timing and knowledge, they aren’t going to be world class anymore.
Let’s move to a different field altogether. Yoyo Ma is considered to be the finest cello player in the world, but if you put a violin in his hand, he is only fantastic. Give him a trumpet, and although he is a world class musician, he’s not going to be able to adapt. Yes, he probably could be pretty good at it, but given the time and effort needed, he would soon lose some of his proficiency on the cello. So he plays to his strength. So should we all.
We all have gifts which can take us to the top of a niche. The niche doesn’t have to be something that is going to make us famous or even necessarily make us a millionaire, but if you have a gift, play it for all it is worth. Your gift is not only for you, it is for the rest of the world as well. With all of us playing for all we are worth, the world is going to be a better place, and we are going to be happier.
What is your gift? Find the thing that makes you happiest and brings the most joy and make that thing the center of your universe. When you do this, you will find that you can achieve great things.
Here’s an aside on lifelong learning: I love learning new things and taking courses, reading books, whatever, because I get bonuses. The best bonus, in addition to the content, is that if it’s got good content I have to stop fairly often and think about what is being presented. I have mini-aha moments, and those often result in an article. That’s a cool benefit because sometimes those aha articles go in tangential directions and something completely different arises. (A phoenix from the ashes, except the ashes were already a phoenix, so it’s a double phoenix.)